Ferðavefir is now Epli og Appelsínur. Same people, same experience — a bigger system. Read more
Epli og Appelsínur
A&O Iceland · formerly Ferðavefir
Home / Consulting
We specialise in tourism and have extensive experience with OTAs, booking systems, TripAdvisor and pricing strategy. Join over 100 happy clients.
Consultation → Analysis → Findings → Solutions.
You introduce us to your business and your goals — what you’d like to change and improve. We introduce ourselves, our process and how we might be able to help.
About an hour · free · no obligation
An in-depth needs analysis of your OTA listings, TripAdvisor, website and/or brand. A consultant reviews listings, copy, photos, content scores and anything else that can deliver more bookings, higher occupancy and more automation.
You receive a detailed analysis report for each channel outlining what can be improved. The report is yours to use however you like.
Complete transparency and no hidden costs. You decide whether to handle the items yourself, have us handle them for you — or a mix of both. The choice is yours.
BookingExpediaAirbnbTripAdvisorGoogle BusinessWebsitesSEOBrandPricing strategy

We check that all your information is correct and review everything that can help you win more bookings and higher occupancy — resulting in higher revenue and less work.
You tell us about your business and your goals. We show you where bookings, time and revenue are leaking — and how to plug the leaks.
A structured growth system for Icelandic tourism. We don’t just build websites — we build booking machines.
© 2026 Epli og Appelsínur (A&O Iceland) – Ferdavefir ehf. All rights reserved.
Sister company Apples & Oranges in Thailand